Subscription strategy Archives

[Subscription strategy] Marketing activation: How do CMOs in SaaS companies create growth?

This article is part of our series on subscription strategies, whether you’re looking to launch your subscription offer or optimize an existing one. 😃 This series covers all aspects of the topic: acquisition, conversion, customer retention, and KPIs....

17 December 2024

Slimpay

[Subscription strategy] Acquisition strategy for subscription companies – a complete guide for CMOs

This article is part of our series on subscription strategies, whether you’re looking to launch your subscription offer or optimize an existing one. 😃 This series covers all aspects of the topic: acquisition, conversion, customer retention, and KPIs....

10 December 2024

Slimpay

[Subscription strategy] Optimize your sales tunnel: the complete guide for subscription companies

This article is part of our series on subscription strategies, whether you’re looking to launch your subscription offer or optimize an existing one. 😃 This series covers all aspects of the topic: acquisition, conversion, customer retention, and KPIs....

3 December 2024

Slimpay

[Subscription strategy] Cross-channel for companies with subscription offers: the ultimate strategy for CMOs in 2024

This article is part of our series on subscription strategies, whether you’re looking to launch your subscription offer or optimize an existing one. 😃 This series covers all aspects of the topic: acquisition, conversion, customer retention, and KPIs....

28 November 2024

Slimpay

[Subscription strategy] Marketing attribution: a comprehensive guide for CMOs of subscription-based companies

This article is part of our series on subscription strategies, whether you’re looking to launch your subscription offer or optimize an existing one. 😃 This series covers all aspects of the topic: acquisition, conversion, customer retention, and KPIs....

21 November 2024

Slimpay

[Subscription strategy] Customer loyalty: an essential pillar of your subscription offer

This article is part of our series on subscription strategies, whether you’re looking to launch your subscription offer or optimize an existing one. 😃 This series covers all aspects of the topic: acquisition, conversion, customer retention, and KPIs....

14 November 2024

Slimpay

[Subscription strategy] Customer retention: the key to sustainable growth for subscription-based companies

This article is part of our series on subscription strategies, whether you’re looking to launch your subscription offer or optimize an existing one. 😃 This series covers all aspects of the topic: acquisition, conversion, customer retention, and KPIs....

7 November 2024

Slimpay

[Subscription strategy] Customer retention: the key to sustainable growth

This article is part of our series on subscription strategies, whether you’re looking to launch your subscription offer or optimize an existing one. 😃 This series covers all aspects of the topic: acquisition, conversion, customer retention, and KPIs....

30 October 2024

Slimpay

[Subscription strategy] Calculating profitability for your subscription-based growth: a practical guide to optimizing your results

This article is part of our series on subscription strategies, whether you’re looking to launch your subscription offer or optimize an existing one. 😃 This series covers all aspects of the topic: acquisition, conversion, customer retention, and KPIs....

23 October 2024

Slimpay

[Subscription Strategy] Understanding the MQL: Key element for successful subscription strategies

This article is part of our series on subscription strategies, whether you’re looking to launch your subscription offer or optimize an existing one. 😃 This series covers all aspects of the topic: acquisition, conversion, customer retention, and KPIs....

15 October 2024